Google shopping ads are designed specifically for e-commerce stores and marketplaces. Google shopping ads use the product attributes you define in the Google Merchant Center data feeds instead of keywords.
How can we help?
We set up and optimize the product feeds in GMC to make our products more relevant to show our ads on the right searches. We set up Google shopping campaigns as per the store’s set up to promote all the products available on the store. We optimize the campaigns to achieve the maximum revenue against our ad spend.
- Well-structured shopping campaigns setup
- GMC feeds optimization
- Product level analysis
- Retargeting
- Daily analysis & optimization of campaigns
- Effective use of Google’s smart algorithm in our campaigns